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Add Lightness - Founder Series: Lotus
Project type
Founder Series
Materials
Pages from Lotus JPS Formula 1 manual, original Lotus twin cam valve cover, liquid rubber
Size
140cm x 120cm
Location
British Motor Museum
The "Founder Series" highlights the great men behind the greatest brands with a theme of their style, colors and favorite saying from the founder expressing the essence of the company as well as an original part from one of their cars.
The Lotus piece uses the historic John Player Special gold and black colors, pages from their Formula 1 manual, an original Lotus twin cam valve cover and written in a pool of liquid rubber is a favorite quote from Lotus founder Colin Chapman, "Simplify, then add lightness", which captures the essence of Lotus.
